Marc Refrigeration

Monday 27 May 2013

Few FAQs that would help you choose right bakery case!

Are you planning to buy bakery case for your business? If yes, finding a good bakery case can be quite a daunting task for an owner due to numerous manufacturers in the market. So, here are few questions that would help you during your ordering procedure.


How many types of bakery cases manufacturer has?

The first and foremost thing one needs to ask to a manufacturer is what Types of bakery cases do they have i.e. refrigerated, non-refrigerated or dual case. Thus according to one own needs one can easily choose amongst those cases. For example, if one wants to only serve cakes in their shop then they need to buy refrigerated case instead of non-refrigerated case.
Is there lightening in the cases?
In order to entice the customers lightening is quite important feature in the case. It helps to show the customers every bit of tastiness of the food being displayed. This is because no customer would like to enter into the shop, which does not have good interiors, dull effects, boring atmosphere. So, before getting the case at your place make sure that lightening is there.

What types of doors are available?

Earlier, there were cases, which use to have steel doors. This was a disadvantage as customers were not able to see the displayed food items. But gradually with time various changes have been made i.e. now one can get glass doors, which helps in showing the food items clearly to the customers. Apart from giving benefit to the customers, owners have also seen a vast difference in their business sales.

Are the shelves adjustable?
According to the food and beverages, which one wants to keep in their shop it’s quite important that deli cases should have adjustable shelves. This is because if owner would want to keep few or many items then one can easily make changes in their cases, rather than buying number of cases.

How much of food and beverage quantity can be stored?
Before finalizing the case it’s quite important that an owner see how much quantity can be stored in a case. This is because if one wants to display number of food items along with beverages then one must have that facility to do that in same case rather than wasting their money in buying number of cases.

Do they provide guarantee for the case?
As we all know electronic things do get damaged with time thus in regard to this one must make sure that the case have guarantee. This would help the owner to get it fixed without putting additional money of maintenance.

Monday 20 May 2013

Things to consider while buying cases for your bakery shop


A bakery is never complete if the foodstuff on display is not presented in an efficient manner. In fact, beautiful looking cases are an inseparable part of the bakery store.
This is the reason why choosing the right set of bakery cases for the shop becomes so critical. Here is a look at some of the things that you must consider before you actually go out and buy this merchandising equipment for your shop –
  1. How popular your store is – depending upon how many customers visit the shop daily and how much food stuff you are able to sell daily, you can choose for large or small cases. In case only limited numbers of customers access the shop daily, then buying smaller containers, which can display the cookies and other similar items, is a good idea. However, if the shop is quite popular in the vicinity and you need to store larger quantities of the items, then you must think of purchasing cases that can store bulk amounts
  2. What are the major products of your bakery – baked goods like cakes, pastries, to name a few, require extra handling and storage care as they have specific temperature requirements. Considering the fact that a slight variation in the temperature might lead to damaging the product, it becomes imperative to have storage bins that are equipped with refrigerators. However, goods like cookies and biscuits can stay without cooling requirements. Similarly stuff as patties need to be maintained at higher temperature. Therefore, you need to make a choice according to the production line of your bakery. In fact, if you get in touch with a refrigeration manufacturer then you can easily get to know about what are the latest options in the market as well
  3. How much importance you give to the aesthetic appearance – this is another major factor to consider. There are simple glass cases available and there are other cases as well, that can add beauty to the building with their internal lightning effects and structure. However, they can prove to be a little costly. Therefore, depending upon what your requirements are and how much emphasis you want to give on the appearance of the case, you can make a choice
So, if you are planning to give your bakery a makeover, then you must consider all the above mentioned factors before you buy cases for the store. After all, it is going to be a big investment and you would like to spend your money wisely. Wouldn’t you?

Monday 13 May 2013

How to make the most out of bakery cases?

A bakery shop having a refrigerated display case helps in enhancing the look of the food and beverages. And it becomes a reason for more and more customers to get attracted towards the shops.
Placing a bakery cases is like making of ads of the food items present in the shop. For example, a glass display refrigerator helps in showcasing the food (cakes, burgers, muffins) nicely (as through the glass one can easily see what all things are being offered by the bakery shop); a beverage display refrigerator helps in selling of chilled cold drinks or any other beverages to the customers.
Mentioned below are few advantages of having bakery cases:
  • Visual appeal: The first and foremost benefit of having cases is that it gives a good visual appeal to the customers. One just need to visit the shop, look at the case and order the food stuff. In fact, there are some shops or restaurants that provide cases with their door opening in front. This gives a luxury to a customer to pick up the food item on their known, instead of waiting for the waiter to provide them over the counter.
  • Serve fresh food: Another advantage of cases is that it helps in serving fresh food to the customers. This is because of the cooling and lighting effects that do not make it contaminated.
  • Increase business sales: Due to above mentioned points its quite natural that a shop having both these qualities would eventually have more customers as compared to the shop who do not have cases. Ultimately, it would be helpful in generating good business sales.
From all benefits you must have got an idea that cases are of great help to a business, especially to the sales of business. So, if you own a bakery shop or even you are engaged in selling bakery food items then you must have at least one case in your shop. In regard to this you need to contact commercial refrigeration manufacturers.
They would provide you best of the best cases (as they are experts in doing the trading of cases and would surely give you the best case for your shop). However, with the number of manufacturers in the market it would be quite a daunting task for you to find one such manufacturer who is good. In regard to this you must ask other bakery business owners who have bought cases for their shops or you can even check on internet.