Marc Refrigeration

Sunday 30 March 2014

Make a wise business decision by buying deli cases!


Undoubtedly, cases play a major role in success of merchandising of perishable food items. However, showcasing food items is not the only factor that contributes in the success of business, there are other factors of cases, as well that equally contributes to the success.
One of the prime factors is lightening installation. No regular lights can do well as promolux lighting can do. Thinking how? Well, for this you need to read the document.
Features that make promolux lightening factor an important aspect is as follows:
No lipid oxidation: Unlike to normal lighting that causes release of lipid oxidation, which causes food items like meat, cake, pastries etc. to lose its flavor, color and taste. Subsequently, this can cause serious health hazards, if consumed.
No effect of ultraviolet rays: Likewise, because of regular lights lipid oxidation is released, regular lighting also exposes food to ultra violet rays making food products like meat, cake, muffins or any other dairy products for that matter to lose its freshness and customer attentions. This is because of the yellow and green portions of the light spectrum that comes from the bulbs when they get heated.
Food becomes good enough to eat: As discussed above promolux lights does not cause lipid oxidation and ultraviolet rays to affect the food items, therefore, food safety is highly maintained, which make products good enough to eat. Therefore, customers can enjoy good appealing food items with intact flavors. Subsequently, this also encourages sale of business.
Products get special attention: Shops often have many valuable gears to attract customer’s attention. But not all are efficient enough to work. However, if purchased deli cases with promolux lighting then definitely prove to be effective as it is the only equipment that can wonders for the business. Where on one hand it will help keep food fresh, on the other hand, it will also attract customer’s attention. The lightening effect tickles the taste buds of people and urges them not to go out of the shop without making any purchase. Hence, food lighting guarantees food safety, quality and cost efficiency.
After taking a look at the above document, you must have got idea about the importance of lighting in the cases. Therefore, before you purchase a case, do not forget to consider the lightening factor, alongside factors like manufacturer reputation, experience and credibility in the market.

Thursday 13 March 2014

Deli cases are far better than insulated coolers of yesteryears- Is it?


Few years back, to preserve food items like meat, vegetables, chicken, fish, turkey and hamburgers, people used to put salt in a box like container. However, this didn’t work longer as huge quantities of food items, for instance meat used to rot, before it reaches the retail store or gets served to the customers.
Later ice box was introduced. The products were kept in it with loads of ice. Up to some extent, this helped in preserving the food stuff. However, this was failed when display cases were introduced. It is more than just a container; instead, it is huge cooling equipment that allows storing of food items in large quantity.
Besides this factor, there are various other reasons that has led to popularity of  deli cases and given a set back to the old cooling gears. Let’s take a look at those reasons-
  • Cases have extreme cooling capacity, which makes its need more in commercial areas as compared to home. The large size helps in storing the food in large quantity, which is more suitable for commercial area.
  • As compared to home refrigerators or old gears, cases are highly powerful, which means it provides instant cooling.
  • In bakery shops or restaurants, eatables are to be kept fresh. This is only possible via help of cases. Vegetarian food stuffs like cakes, burgers, pastries and non-vegetarian stuff like meat, chicken, fish, turkey and hamburgers, all are kept safe and fresh, as if they are made right away.
  • Alongside preserving food items, cases are also helpful in keeping soft drinks and juices chilled. This eventually boosts up the sale of business.
  • Stores which sell fresh vegetables, fruits and milk products, those definitely require cases.
  • The wide space available in the cases helps in displaying the food items in best possible way, which tempts the taste-buds of customers and urges them to buy the food item.
  • Cases help in keeping the food safe from unwanted debris. This ensures customers that they will get bacteria free food.
  • Cases have doors and tight seals that keep the unwanted elements like bacteria, germs, rats, cockroaches and other insects away from food from getting contaminated.
  • Durable materials like metal and glass is used in making of the cases that help keep the food intact, which makes easy for the customers to see what all things are served in the store.