Marc Refrigeration

Monday, 29 July 2013

Deli cases, a combination of Functionality and Finesse!


If anyone enters a deli as a customer, the first thing he looks for is the food.

The food is what he came for, and the food is the first and just about the only thing that he is interested in. The first judgment he makes about the food he sees, is by how it looks.

As he lays his eyes upon the juicy meats and the fresh vegetables, he’s already entices and his mouth is watering.

A craving fills up his entire system as he is lured in by the well-presented dish.

But imagine if the same dish, no matter how well prepared is kept in an old case, all clustered up and deprived all its glory.

This can possibly upset the customer, and compel him to go elsewhere.

If you want to make the most of your joint, it is in your interest to invest in refrigerated deli cases, as they are both functional and add to the aesthetic beauty of your establishment.

For meats, vegetables, breads and other food items to remain fresh, they need to be kept under a controlled environment with respect to temperature. Internal cooling is essential for the longevity of these foods as well as their appeal.

The deli case that you invest in should have enough sections, giving you the power to differentiate between different food items such as diary, meats, meals, etc.

There are the qualities of a good deli case:

  • Internal cooling
  • Internal heating, if required
  • Different sections
  • Ample space
  • Appealing design and color schemes
Apart from the functional aspect of a deli case, its design is also a great contribution to the overall charm of your joint. Modern designs are simple, sleek and elegant, meaning an increased overall appeal for your joint.

When you are buying your deli cases, you should look carefully into the manufacturer’s credibility. Take into account, his experience level, the types of cases he is providing, their designs, and his reputation. Go for a name that has been in the business for twenty plus years.

Let these be your criteria for judging a good manufacturer and distributor for deli cases:
  • Experience
  • Reputation
  • Affordability
  • Variety
  • Quality
Apart from these qualities, it helps if the manufacturer is giving a warranty in case of faulty or damaged products. It is both a safeguard as well as a sign of the manufacturers trust in his own products

By incorporating the above mentioned qualities in a deli case, you will push your joint one step ahead and ensure that more guests are sent back home with a smile.

Buy refrigerated deli cases from a reliable manufacturer to benefit the most from it.

Tuesday, 23 July 2013

Some points that must be considered while buying bakery cases!

No matter, whether you own a retail store, jewellery store, shoe store or a bakery, presentation is of core importance in every business. You cannot expect customers till you present your products in an effective manner.

For example, if you are running a bakery, then you cannot ignore presentation of the food. To present different types of food stuff in front of the customers, you need to make purchase for smart cases.

Today, if you make an online search, you will come across numerous companies manufacturing different types of food stands and cases, making it easy for people to choose the one that is the best in fulfilling their needs.

Bakery cases are available in numerous sizes, shapes and colors. So, depending upon your needs, you can easily buy a durable and attractive case.

However, there are certain factors you need to take into account before buying cases. You can have look at the most significant aspects mentioned below:

1. Popularity of your store

First of all, you need to determine the quantity of food you sell daily and number of customers visit your shop on daily basis. Once, you get a clear idea, you can easily buy small or large cases that can store quantities of food you need daily.

2. Major Products

However, you cannot ignore the type of products you sell. For example, if you sell dry items like cookies and biscuits, then your requirement for the case will be totally different from the one who is selling cakes, pastries and other items that require extensive care and cool temperatures.

So, depending upon the food stuff, you can choose from counter top, heated and refrigerated cases.

You can easily find counter top cases in big restaurants and cafeteria’s. These types of cases are very attractive and work well for attractive customers towards the food stuff stored in them.

On the other hand, refrigerated cases are equipped with special coolants to prevent spoilage of food stored in them.

Heated cases are used to store the food stuff that needs to be served hot to the customers.

3. Appearance

It is totally you who need to make a decision. Your choice will also depend on the importance you give to appearance of the case. Buying elegantly designed cases is not at all a bad idea as it will help you in grabbing attention of customers towards food stuff stored in your bakery.

4. Cost

When you are buying something, surely you need to pay for it. Set your budget in advance. In simple words, you need to set certain amount of money you are willing to spend on the cases.

Interestingly, you will find numerous cases in the market that exist within your budget.

So, it’s time to enhance sales of your products by equipping your shop with smart cases.

Grab attention of more and more customers by displaying food stuff in highly functional bakery cases.